Privacy Policy

We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, fill out a form, and in connection with other activities, services, features or resources we make available on our Site. Users may be asked for, as appropriate, name, email address, mailing address, phone number. Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Site related activities.

We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.

Our Site may use "cookies" to enhance User experience. User's web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. Users may choose to set their web browser to refuse cookies or to alert you when cookies are being sent. If they do so, note that some parts of the Site may not function properly.

When you opt in to receive SMS messages, we collect:

• Your phone number

• Consent to send SMS messages

​​​​​​
To run and operate our Site
We may need your information display content on the Site correctly.

To run different marketing campaigns including retargeting display ads

To improve customer service
Information you provide helps us respond to your customer service requests and support needs more efficiently.

To personalize user experience
We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Site.

To improve our Site
We may use feedback you provide to improve our products and services.

To run a promotion, contest, survey or other Site feature
To send Users information they agreed to receive about topics we think will be of interest to them.

To send periodic emails
We may use the email address to send User information and updates pertaining to their order. It may also be used to respond to their inquiries, questions, and/or other requests.

We do not share your phone number or SMS opt-in information with third parties for marketing purposes.

We use your information to:

Send you the SMS messages you’ve opted in to receive

Provide updates, promotions, or other relevant content based on your preferences

You can opt out of receiving SMS messages at any time by replying with “STOP” to any message we send you.

We implement reasonable measures to protect your personal information from unauthorized access or disclosure.

If you have questions or concerns about our privacy practices, contact us at [Insert Contact Information].

TERMS AND CONDITIONS

“By agreeing to these terms and conditions you agree to receive automated marketing and informational SMS text messages from [ENTER OFFICE NAME]. These messages may include appointment reminders, payment reminders, and other information related to your account or services with us. The frequency of these messages will vary depending on the purpose but in no case will you receive more than [ENTER NUMBER OF MESSAGES] per month. You may opt out of these messages at any time by unsubscribing or informing us directly at [ENTER PHONE NUMBER]. Standard message and data rates may apply. You acknowledge that you have read and understood our Terms and Conditions and Privacy Policy.”

OPT IN

IF your website asks for patient's phone numbers in any way, you will need to include the following:
Include opt-in language wherever they collect phone numbers. Example opt-in language: "I consent to receive SMS text messages from Parkside Family Vision. Msg&data rates may apply. Reply STOP to opt out." This should come with a checkbox the user must tick to indicate consent. *You can't have it pre-checked for them*

We adopt appropriate data collection, storage, and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.

We may share or sell information with third parties for marketing or other purposes. We may use third-party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.

If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. We may use third-party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.

Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website's own terms and policies.

We have the discretion to update this privacy policy at any time. When we do, we will post a notification on the main page of our Site. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us.

This document was last updated on May 11, 2015